A Bathing Ape (BAPE)

A Bathing Ape

Tokyo Streetwear Pioneer

Tokyo • Founded 1993

1993
Founded
Harajuku, Tokyo
Origin
Streetwear
Pioneer
Nigo
Founder

A Bathing Ape (BAPE) was founded by Nigo in Harajuku, Tokyo, and became one of the most influential streetwear brands in the world. Known for its distinctive camo patterns, ape head logo, and limited edition releases that created global streetwear culture phenomena.

BAPE pioneered many streetwear concepts including limited drops, celebrity collaborations, and the fusion of Japanese pop culture with urban fashion. The brand's influence extends far beyond fashion into music, art, and global youth culture.

Signature Style

Iconic Camo Patterns

Created distinctive camouflage patterns that became instantly recognizable, transforming military camo into a luxury streetwear statement.

Limited Edition Culture

Pioneered the limited drop model that created hype and exclusivity, influencing how streetwear brands operate globally.

Gallery

BAPE Camo Pattern

BAPE Camo Pattern

Iconic BAPE camouflage pattern design

Harajuku Store

Harajuku Store

BAPE flagship store in Harajuku, Tokyo

Baby Milo Character

Baby Milo Character

Baby Milo, BAPE's iconic character

Streetwear Culture

Streetwear Culture

BAPE streetwear and youth culture

Cultural Impact

BAPE fundamentally changed streetwear and influenced how fashion brands interact with youth culture, music, and global communities.

Streetwear Pioneer

Defined modern streetwear culture

Global Influence

Influenced brands worldwide

Cultural Bridge

Connected Tokyo with global youth culture