Coastal Cool
A blend of nautical elements with East Coast prep, featuring Breton stripes, sailor flares, boat shoes, gold buttons, and shell jewelry for a breezy, moneyed aesthetic.

East Coast Elegance
Coastal Cool captures the effortless sophistication of seaside living, combining classic maritime elements with preppy American style. This trend embodies a relaxed luxury that feels both timeless and contemporary.
The aesthetic draws from yacht club culture, seaside holidays, and the enduring appeal of nautical fashion, updated for modern wardrobes with refined touches and quality craftsmanship.
Signature Elements
Breton striped tops and dresses
Sailor-inspired wide-leg pants
Classic boat shoes and loafers
Gold button detailing
Shell and pearl jewelry
Navy and white color combinations
Key Examples & Inspiration
Spring-Summer Runways
Nautical elements in luxury ready-to-wear
Slim Boat Shoes
Classic maritime footwear with modern updates
Ocean Conch Earrings
Sea-inspired jewelry for coastal aesthetics
Maritime Heritage
Nautical Traditions
The trend draws from centuries of maritime fashion, from sailor uniforms to yacht club attire, translating functional naval elements into contemporary style.
Modern Application
Today's coastal cool adapts these classic elements for urban living, bringing seaside elegance to city wardrobes with sophisticated materials and cuts.